HUMAN FACTORS – UI/UX
Sometimes referred to as ergonomics or human engineering, human factors examine the behaviors and capabilities of people in order to discover the best ways to design products, equipment and systems. This field works cohesively with media psychology as it relates to a person’s behaviors, abilities, limitations, and other characteristics about one’s own relationship and use with technology. User experience (UX) is the process of enhancing a user’s satisfaction by improving the accessibility and pleasure given through interacting with a product. The user interface (UI) process compliments the UX, standing as the look and feel of a product; the digital field in code that guides the user through interactive elements.